1. Introduction
This Cookie Policy explains how Ashley Louise Consulting Ltd, trading as SME Design Agency ("SME Design Agency", "we", "our", "us"), uses cookies and similar technologies on www.smedesignagency.com ("Website").
This Cookie Policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect personal information.
By using our Website, you may be asked to consent to the use of certain cookies in accordance with your preferences.
2. Who We Are
This Website is owned and operated by:
Ashley Louise Consulting Ltd
Trading as: SME Design Agency
Company Number: 17147419
Registered Office:
C/O Accrue Accounting
Unit E4 Arena Business Centre
Holyrood Close
Poole
Dorset
United Kingdom
BH17 7FP
Email: dpa@smedesignagency.com
Website: www.smedesignagency.com
3. What Are Cookies?
Cookies are small text files stored on your computer, smartphone, tablet, or other device when you visit a website.
Cookies help websites function correctly, improve performance, remember user preferences, analyse visitor behaviour, and support advertising and marketing activities.
Cookies may be:
Session Cookies
Temporary cookies that are deleted when you close your browser.
Persistent Cookies
Cookies that remain on your device until they expire or are manually deleted.
4. How We Use Cookies
We use cookies and similar technologies to:
- Ensure the Website functions correctly;
- Remember user preferences;
- Improve Website performance;
- Analyse visitor behaviour;
- Measure the effectiveness of advertising campaigns;
- Improve our services and user experience;
- Deliver relevant advertising through third-party platforms.
5. Categories of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the operation and security of the Website.
Without these cookies, certain Website features may not function correctly.
Examples may include:
- Security cookies;
- Session management cookies;
- Load balancing cookies;
- Form submission functionality;
- Consent preference cookies.
Legal Basis: Legitimate Interest
These cookies do not require consent under applicable law.
Analytics Cookies
Analytics cookies help us understand how visitors interact with the Website.
They allow us to measure:
- Number of visitors;
- Pages viewed;
- Time spent on pages;
- Navigation patterns;
- Device and browser information;
- Website performance.
We use:
Google Analytics
Google Analytics may collect information including:
- IP address (where applicable);
- Browser type;
- Device information;
- Website usage statistics;
- Geographic region.
Google's Privacy Policy:
https://policies.google.com/privacy
Legal Basis: Consent
Marketing and Advertising Cookies
These cookies help us understand the effectiveness of our advertising and display relevant advertisements to users.
We use:
Google Ads
Google Ads cookies may be used to:
- Track conversions;
- Measure advertising effectiveness;
- Create remarketing audiences;
- Deliver personalised advertisements.
Meta Pixel (Facebook Pixel)
Meta Pixel may be used to:
- Track Website activity;
- Measure campaign performance;
- Create advertising audiences;
- Deliver targeted advertisements.
Meta may collect:
- Device information;
- Browser information;
- Website interactions;
- Advertising engagement;
- Conversion events.
Meta Privacy Policy:
https://www.facebook.com/privacy/policy
Legal Basis: Consent
6. Third-Party Cookies
Some cookies are placed on your device by third-party service providers operating on our behalf.
These providers may include:
- Google;
- Meta/Facebook;
- Website analytics providers;
- Advertising and remarketing platforms;
- Embedded content or media providers where applicable.
These third parties may process information in accordance with their own privacy and cookie policies.
7. How to Manage Cookies
You can control and manage cookies in a number of ways:
- By adjusting your browser settings to block or delete cookies;
- By using any cookie consent tool or preferences manager made available on our Website;
- By managing advertising preferences directly through Google or Meta where applicable.
Please note that disabling some cookies may affect Website functionality and performance.
8. Consent and Withdrawal of Consent
Where required by law, we will request your consent before placing non-essential cookies on your device.
You may withdraw or change your cookie preferences at any time using the tools provided on the Website, where available, or through your browser settings.
9. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect legal, technical, or business changes.
Any updated version will be published on this page and will take effect immediately upon publication.
10. Contact Us
If you have any questions about this Cookie Policy, please contact:
Ashley Louise Consulting Ltd
Trading as SME Design Agency
Email: dpa@smedesignagency.com
Website: www.smedesignagency.com